PR & Digital Marketing Agency Fractional CMO in Chicago | Pietryla PR & Marketing > Blog > 2021 > June

Take the time to set it up with as many specifics in mind as possible. One big area that people miss in getting personal is the chat function. If someone went to your chat or “Contact Us” page, you know what they wanted. The ads should reflect that and should not be just a logo ad back to your website.

Think about today as much as you think about five years from now. As a business owner, I feel as if I’m always thinking ahead, sometimes at the detriment of what’s happening right now. That reminder always pops into my head when I go down a planning rabbit hole.