PR & Digital Marketing Agency Fractional CMO in Chicago | Pietryla PR & Marketing > Blog > Content Creation
Use proactive PR to strike a balance between acknowledging the benefits of packaging materials while also addressing the misinformation surrounding environmental concerns consumers have.
Understanding the Difference Between SEO Keywords and Relevant Search Topics and When You Should Use Them to Get Top Rankings in Search Search engine optimization (SEO) is a crucial component of digital marketing that aims to optimize a website’s visibility and ranking on search engine results pages (SERPs). Keywords and relevant search topics are […]
In today’s digital age, businesses face numerous challenges regarding public relations (PR) and marketing. As a business owner, with so many communication channels available, developing a consistent message that resonates with your target audience can be overwhelming. Or, find the time to create the marketing materials you need, especially if you’re still in DIY or […]
Branded blogging is a vital part of content marketing for businesses allowing them to demonstrate expertise and connect with their audience.
Bringing a new product to market in an industry already full of innovation is intimidating, but that doesn’t automatically mean you won’t break through. These recommendations will give your product the best shot at finding a loud and clear voice.
If you’re the owner or developer of a webpage that needs to improve its current visibility, check out our post for possible web design errors that could tank your SEO efforts.
This article originally appeared in Entrepreneur magazine and was authored by Christine Pietryla Wetzler. Don’t Let Inflation Fears Slow You Down, Now is the Time to Think Big As an entrepreneur, you’re tasked with looking beyond anxiety and fear. Follow these guidelines to see the situation for what it is – a massive opportunity for […]
Link building is a way of increasing traffic to your page by getting hyperlinks of your site posted on other high authority websites. These links that connect other websites to your own are referred to as backlinks.
Working with content creators and the right public relations agency is one of the best ways to gain a competitive edge and build a reputable brand image.
Social media influencers often get a bad name from older generations, who may believe that they’re simply silly and unimportant individuals. According to Media Kix, over 60% of PR executives believe that content creation and working with social media influencers will be vital parts of public relations efforts in the future. They’re ahead of the […]