Christine Pietryla Wetzler

Owner, Pietryla PR & Marketing

PR Consultant

Fractional CMO

Featured Writer

Christine Pietryla Wetzler

Owner, Pietryla PR & Marketing

PR Consultant

Fractional CMO

Featured Writer

Paid Placements

February 16, 2024 12 Ways E-Commerce Companies Can Boost D2C Sales With AI

Read the article on FORBES here. 12 Ways E-Commerce Companies Can Boost D2C Sales With AI In the past, e-commerce…

June 30, 2021 16 Smart Marketing Approaches To Build Brand Recognition

PR is the only path to credibility. Once you have credibility, you can amplify awareness and more easily conduct pull-through marketing campaigns. All three—PR, marketing and advertising—must be deployed properly to function together in the best way.

June 14, 2021 Opportunities For Multichannel Marketers As We Emerge From The Pandemic

It would be wrong to suggest that unlocking restrictions represents a complete return to how things were prior to the pandemic. For marketers, making this flawed assumption means you might be looking at weak results.

June 22, 2015 Writing for an Audience: Make Content Stick

What’s important to the audience, what motivates it and how does it likes to be approached? A good rule of thumb when writing the answer to these questions is to create a profile.